The UX Lab team of Mercedes' and SHARE NOW's parent company Daimler provides UX and design know-how for the whole group in form of a library of guides. Through a prototypical, user-centered process, we at Strichpunkt made sure this rich knowledge is easy to navigate and – thanks to the use of illustration and animation – presented in a manifold and well-consumable way.
The project evolved within a co-creation process with teams at Strichpunkt, the UX Lab team on the client side and users of the guide. I've been involved in the pitch, research and design development phases. My contributions include conceptual and visual exploration and direction, interactive prototypes, design development based on research and orchestration of content creation.
The guide is accessible to employees and vendors of the Daimler Group only.